Monthly Heroine

A Paper Doll Art Subscription for Grown-Ups

Looking for a more tactile, screen-free creative experience?

Want to lose yourself in the magic of play?

Join Monthly Heroine, a collectible paper doll subscription that sends you joy in an envelope every month.

Join for as little as $8/Month

What arrives in your mailbox?

Monthly Heroine paper doll and hand-painted paper clothing by New Orleans fine artist Maggie Callan

Monthly, Quarterly, and Yearly Subscriptions Available

A Monthly Paper Doll Art Kit

Made by Hand

Each mailing combines original fine art and paper craft in a hands-on creative experience you can enjoy at your own pace. There are no screens required.

Your monthly package includes:

  • Original Paper Doll — A collectible paper doll to cut out, featuring an original colored-pencil drawing by artist Maggie Callan.

  • Hand-Painted Clothing Collection — An envelope of mix-and-match clothing options made from hand-painted specialty papers. Create multiple outfits and experiment with your heroine's personal style.

  • Doll Stand — Display your paper doll as a small piece of collectible artwork.

  • Monthly Heroine Newsletter — Discover the story behind each heroine, along with a themed mantra for the month.

  • Art Stickers — A selection of original stickers inspired by the month's heroine and theme.

  • Repositionable Adhesive Squares — Change outfits and create new combinations without permanently altering your doll.

Learn more about each mailing and subscription options below.

Learn More

Discover a New Heroine

Every Month

Every Monthly Heroine is a hypothetical everyday hero. She may be courageous, curious, creative, adventurous, thoughtful, or quietly extraordinary.

Along with your paper doll, you'll receive an accompanying newsletter introducing her story and the theme of the month. Each heroine is an invitation to imagine who she is, what she might do, and maybe discover a little of yourself in her story.

Style and display her. Then make up your own story.

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A paper cutout of a woman with long brown hair, wearing a pink top with yellow sleeves, a gray skirt, and high-heeled sandals, stands on a black base on a wooden table. To the left are scattered loyalty cards and a stack of pink cards with text. In the background, a cardboard box and a white paper are visible.
Various stationery items including a dark teal box labeled 'Monthly Heroine,' a sticker with a woman in a colorful jacket, a sticker with the Virgo zodiac symbol, a drawing of a woman in underwear, a small clear bag with a pink flower-shaped item, and some notepads, all placed on a wooden surface.

Paper Dolls, Reimagined as

Contemporary Art

Monthly Heroine is more than a print mail club subscription. It is a small, monthly invitation to slow down, make something with your hands, and play.

The project draws inspiration from vintage paper dolls and 20th-century illustrations, with a contemporary perspective.

For collectors, it is original paper art to treasure. For creatives, it is a welcome screen-free outlet. For anyone who remembers the joy of paper dolls, it is a nostalgic tradition with a modern twist.

Created by Artist Maggie Callan

Monthly Heroine is created by New Orleans-based female artist Maggie Callan, whose work explores mental health, motherhood, and the intersection of craft and fine art.

This monthly art subscription is personal, playful, and wonderfully old-fashioned in the best possible way.

Collect every heroine, style her wardrobe, display her on your desk, or invent an entirely new story for her. Monthly Heroine invites you to make room for a little more imagination.

Open the envelope and meet your heroine. Make something beautiful.

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